Leverage the Power of Community

Published On: January 23, 2025

When it comes to growing your sales, there’s one often-overlooked resource that can make all the difference: community.

For print shops, being part of a sales-focused network isn’t just a nice-to-have—it’s a game-changer.

Here’s why:

1. Learn What Actually Works

Being part of a peer community means learning directly from others who’ve been in your shoes. Struggling with outbound sales campaigns? Not sure how to motivate your team? Chances are, someone in your network has been there, done that, and is willing to share the playbook that worked for them.

2. Stop Reinventing the Wheel

Why waste time and energy trying to figure everything out on your own? A good community is like having access to a room full of coaches who’ve already faced your challenges and come out stronger. From pricing to processes, there’s no need to guess when you can borrow ideas that are already proven to work.

3. Accountability = Progress

Let’s be honest: It’s easy to push sales initiatives to the back burner when you’re swamped with day-to-day operations. A solid peer network keeps you accountable and moving forward. You’ll leave each call or conversation with fresh ideas and a plan to execute.

4. Expand Your Perspective

Sales can feel isolating, especially in niche industries. Connecting with peers helps you see beyond your immediate challenges. You’ll gain new insights and ways of thinking that can spark creative solutions you never considered.

5. It’s Just More Fun

Let’s face it—sales is tough, and owning a shop is even tougher. Having a network of people who get it makes the process a lot more enjoyable. Sharing wins, swapping war stories, and laughing through the chaos turns the grind into something you actually look forward to.

Your Next Step

If you’re ready to level up your sales game and join a supportive, results-driven community, check out Sales Ink’s membership community. We group 10+ shops of similar size in non-competitive geographies together and focus on all things sales!

We’re launching our 4th cohort in Q1. Visit Sales Ink to apply for the next cohort.